Visiting the margins
INnovative CULtural ToUrisM in European peripheries

Tourism is more than travelling and consumption; it has great potential when it comes to culture, nature, knowledge and personal experiences. Travelling is a way to learn and improve oneself, to enrich one’s vision and improve mutual understanding.

The INCULTUM project deals with the challenges and opportunities of cultural tourism with the aim of furthering sustainable social, cultural and economic development. It will explore the full potential of marginal and peripheral areas when managed by local communities and stakeholders. Innovative participatory approaches are adopted, transforming locals into protagonists, able to reduce negative impacts, learning from and improving good practices to be replicated and translated into strategies and policies.

15 PARTNERS: an interdisciplinary group of partners including academia, municipalities and SMEs will deploy effectively knowledge and participate in the various project’s activities.

LOCAL PILOTS: 10 pilot cases of living territories and communities are investigated and, on the basis of the findings, innovative customised solutions are co-created.

COLLABORATIONS: INCULTUM aims at the creation of a network of collaborations in the different areas of innovation concerned with cultural tourism and, more generally, with access to cultural heritage.

DATA ANALYSIS: data are collected and analysed on various dimensions of cultural tourism, urban and regional development. A a wide selection of socio-economic indicators is used for this purpose.

POLICY DEVELOPMENT: recommendations based on participatory models and collaborative practice are developed to stimulate synergies among public and private sector and trigger new investments.

STAKEHOLDERS MAP: INCULTUM fosters intercultural understanding through the implementation of bottom-up strategies among various stakeholders, producing positive effects for both locals and tourists.

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