Data Collection and Analysis

ITP >> Training resources from the project’s activities >> Data collection and analysis

Targets: public administrators, tourism professionals, cultural managers

In this section, you can find the resources connected with the use of data collection and analysis in the development of innovation cultural tourism initiatives.

The links below provide all the material developed in the frame of the INCULTUM Data Workshop, including indications and examples of good practices to identify, collect and analyse data on various dimensions of urban and regional development and cultural tourism, adopting a wide selection of socio-economic indicators.

An important lesson learnt in the INCULTUM Pilots is to establish ex-ante, in conjunction with the coordinators of the initiatives, the collection measures to be used for the successive data gathering.

Please don’t hesitate to contact responsible partner University of Southern Denmark for further information

Prof. Dr. Dr. Karol Jan Borowiecki, Professor in Economics, University of Southern Denmark, Department of Business and Economics – email:


This link provides access to the presentations and videos of the successful Data Workshop held online on the 3rd of March 2022. The material includes presentations from experts in cultural statistics and data collection and analysis in tourism. The presentations and the video recordings of the workshop provide insights into how to design effective and sustainable cultural policy and how to facilitate mapping and replication of good practices.

Learn more about the methodology for data analysis in INCULTUM: